About Us

Our History and commitment

As a multigeneration financial practice, we know the value of personal financial planning over the long haul. Founded by Joel Kemmerer in the 1980’s on the principle of sound investment advice, consistency, and honesty. 

Our commitment is to help clients work toward financial independence through planning. Getting to know our clients, building long-standing relationships, and understanding their goals is the basis of our approach.  We aim to accomplish this by being a trusted and knowledgeable resource for your financial future. 

Our first priority is helping you take care of yourself and your family. We want to learn more about your personal situation, identify your dreams and goals, and understand your tolerance for risk. Long-term relationships that encourage open and honest communication are the foundation of success.


Jacob Peaty

Jacob Peaty

Jacob is a Sonoma County Native and born into the financial industry.  Growing up with a grandfather as a Financial Planner, Jacob learned the value of money and the impact of compound interest at a young age. Financial planning has been a part of Jacob’s life since he was a boy.   

After graduating with a degree in Applied Economics from the University of San Francisco, Jacob spent 10 years at a local Credit Union learning the finance industry. From there, he decided to join the family practice as a third-generation financial planner, following in his grandfather’s and mother’s footsteps.

 Jacob is a CERTIFIED FINANCIAL PLANNER™, holds a Series 7 Securities License, Series 66, Registered Investment Advisory License through LPL Financial as well as CA Insurance License #1961728. Jacob handles the investment process from Financial Planning to investment research due diligence, portfolio design and on-going monitoring of investment and financial plans.

Outside of the office Jacob enjoys spending time with his high school sweetheart, Rachael, and their beautiful Daughter, Olivia. Jacob is an avid hockey enthusiast and can be found playing ice hockey at the local ice rink on a regular basis.  As a family, they spend their time in their hometown of Windsor and enjoy gardening, hiking, and traveling. 

Karin Peaty

Karin Peaty

A Sonoma County resident since 1978, Karin attended Empire Business College, SRJC and University of Phoenix. Karin’s professional career began in Title & Escrow in 1986 which blossomed into a 25-year career as an Escrow Officer and Branch Manager. 

After watching and listening to her father work with clients to carve out their financial future, Karin left the Title Company to join Joel in 2008. Working and learning alongside Joel and developing long-standing relationships has been extremely rewarding and she continued his legacy upon his retirement.

Karin is the Office Manager and holds a Series 6 Securities License, through LPL Financial, along with CA Insurance License #4142616.

When not in the office, Karin enjoys spending time with her husband of over 40 years and their children and grandchildren. She also enjoys time spent reading, swimming, and traveling.

Knowledge is power

It’s also the foundation for intelligent, well-considered decisions. When you have retirement in sight, sound decisions are vital in helping you pursue your goals and avoid costly mistakes that can impact your future. For many, understanding every aspect of personal finance can be daunting. From investments to retirement to insurance, the decisions can be overwhelming.

As financial professionals, we are committed to helping people create strategies for their retirement assets. Once we understand your risk tolerance, time horizon, and goals, we'll work to develop a program that carefully balances investment strategies with preserving principal.

Today’s economic environment brings challenges. But along with challenges come opportunities and potential rewards. We work closely with our clients to evaluate those opportunities and reap those rewards. 

We invite you to check out all the material on our website. If something prompts a question, please send us an email or call the office. 

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